Prime Minister Narendra Modi received the first-ever Philip Kotler Presidential award in New Delhi on Monday for his leadership and “selfless service to the country”.
The award focuses on the triple bottom-line of ”people, profit and planet”. It will be given annually to the leader of a nation, a statement from the Prime Minister’s office tweet said.
PM @narendramodi received the first-ever Philip Kotler Presidential award.
The Award focuses on the triple bottom-line of People, Profit and Planet.
It will be offered annually to the leader of a Nation. pic.twitter.com/RPoQrB56e6
— PMO India (@PMOIndia) January 14, 2019
Philip Kotler is a professor of marketing at Northwestern University, Kellogg School of Management. Owing to his ill health, Jagdish Sheth of Emory University, Georgia was deputed to confer the award on PM Modi.
“His selfless service towards India, combined with his tireless energy has resulted in extraordinary economic, social and technological advances in the country,” the award citation read.
The award citation also states that under his leadership, India has emerged as the centre for innovation and value-added manufacturing (Make in India), as well as a global hub for professional services such as information technology, accounting and finance.
The statement quoted the citation as saying that PM Modi’s visionary leadership has also resulted in the digital revolution (Digital India), including the Unique Identification Number, Aadhaar, for social benefits and financial inclusion.
The citation, the statement said, mentions initiatives such as Make in India, Startup India, Digital India and Swachh Bharat, “which have positioned India as one of the most lucrative manufacturing and business destinations in the world”.